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Turning exercise information into motivation, part 8

by Janet Huehls | May 13, 2018 | Turning Exercise Information into Motivation Series

Thanks to technology, information about how many calories you burn with exercise can be right at your fingertips. Burning calories can feel motivating, especially when you see how many calories are in certain foods. Yikes! I ate 1000 calories last night and only...

Turning exercise information into motivation, part 7

by Janet Huehls | May 6, 2018 | Turning Exercise Information into Motivation Series

In this series, we’ve looked at how the flood of exercise information has had little effect on the drought of exercise motivation. Fitness marketers know that consistency builds trust. They rely on the fact that when our brain hears and sees the same thing over...
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